The group is still in business, but across the street from pizza hut. They cater to the "urban" community with the slogan "Come to Regency Jewelers, and get your Bling-Bling on!" The original commercials, some of which were from the Mall of Memphis, have the owners actually saying this phrase. Since they are middle-eastern in origin, it sounded a little funny, but likable.
Around 2000 or so they moved to one of outer store sections on American way, and recently changed their commercials to feature a "regular guy" saying their catch phrase, instead of them.
Map and contact info link: Yellow Pages Map For Regency Jewelers Today
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